I was recently talking a group of business owners at a course we were running and the topic of organic and paid listings came up. One of the course attendees said to one of the others “there’s no such thing as SEO any more; it’s all about content”. Interesting statement. I agree in some part … Read more
Here’s a story about a Network Marketing “professional” using LinkedIn all wrong. Don’t let this be you!
Here’s why I think employers have got Social Media Policies all wrong. It’s not just about scrolling through endless posts from friends and wasting time on Candy Crush Saga. There’s much more to social media that could really benefit businesses.
Social Media, if done right, can be a valuable tool for any business, but with so many businesses sabotaging their efforts by committing at least one of these 7 mistakes, it makes me wonder why they bother! Are you guilty?
Doing SEO on your website? Stop right there, put down the mouse and step away from your computer. Did you know that you’re doing potentially damage to your website’s standing with Google? No? Well read on to find out why and how to stay on the right side of the search giant.
You might have heard that posting often to social media networks will give your search engine rankings a boost. You may also have heard that Google ignores all links from social channels which would imply that your activity on social media has no effect on rankings. So which is true?
Not every business needs to be present on every social media platform there is. For a start, managing all these platforms quickly becomes a full time job. So how do you pick the platforms that are right for you?
Google+ isn’t always at the top of everyone’s list when it comes to social media platforms, but if you’re a fan of Pinterest boards, you should definitely take a look at Google Collections.
Following the success of our last publication, Essential Online Advertising: Spend Wisely, Get Results, we are very pleased to announce that our new publication, Email Marketing Success: Build Trust, Win Customers, is now available to order from Amazon.
When a Google update can trash your entire online presence overnight, there is no real surprise that rumours around Google’s update relating to mobile friendly websites is causing genuine unrest. As with everything relating to Google updates it’s vital that you cut through the rubbish to clearly understand what you need to do, or not do.