Launching a new website is exciting – the design’s fresh, the copy’s polished, and everything looks ready to go. But looks can be deceiving. If your goal is to generate leads (and not just compliments), you need to go beyond appearances. Before you hit publish, ask yourself these five questions to make sure your site … Read more
Building an effective sales page takes some time and skill to get all the elements together in a logical order, use language that will resonate with your audience and be successful at generating leads for your business. We’ve written a lot about the elements that make up a great landing page such as using the … Read more
This post was kindly provided by Rashpal Singh Sagoo of BOXmedia. Find out more about the author. Are you looking for a way to get more leads? If so, you should consider using prospecting videos. Prospecting videos are a great way to connect with potential customers and introduce them to your business. In this blog … Read more
Have a lead magnet but not sure how to use it? Enter the Lead Magnet Promotional Checklist! Designing a lead magnet takes time, consideration and a bit of creative strategy, but that’s just the first step in generating leads for your business. Once you’ve created your lead magnet, whether it’s an e-book, an online course … Read more
Building an email database from scratch is tough. You can place a sign up form on your website relatively easily, but getting your website visitors to sign up can be more of a challenge. Particularly if you’re not giving them a compelling enough reason to subscribe. That’s where you need to think about giving them … Read more
Web design, like many things in this world, goes through different phases or “fashions” over time. When the internet was new, websites were limited in their design, relying on text-only layouts with limited fonts and tables to separate out the content. Frames were used to display different areas of a website such as the header, … Read more
Generating leads is one of the main goals we have when we invest in a website or any marketing activity. We want the phone to ring and the email enquiries to come through to our inbox each and every day. Lead generation is somewhat of an art and a science. We need landing pages that … Read more