Custom audiences, tailored audiences, matched audiences

Custom audiences, tailored audiences and matched audiences

Using customer data for your paid social campaigns Paid advertising on social media can be a bit of a minefield to say the least. Designing your campaigns for different ad placements, deciding on your messaging and calls-to-action as well as planning and managing an advertising budget can be time consuming, confusing and frustrating. Then we … Read more

Get more from Facebook Ads with Custom Audiences

Custom audiences, tailored audiences and matched audiences

Do you use Facebook advertising for your business or organisation? Or are you considering using Facebook advertising to counter the effect the new algorithm is having on organic reach? Well here’s a few things you may not know about Facebook ads that could potentially offer you an even smarter way to advertise.