Many video marketing companies sell their services based on the promise that having a video on your website will get you higher up in Google’s search results. But is this actually true? Let’s look at the facts and what you need to be aware of with video marketing for your business.
SEO is losing favour in the Digital Marketing world and the focus seems to be shifting more and more towards Content Marketing. But is this the right move for your business?
SEO is dead – we’ve heard it so many times, but I wouldn’t believe it if I were you. That said, is keyword research becoming an obsolete part of the SEO process with advancements such as semantic search playing a bigger role in search engine rankings. Here’s what we think.
SEOs don’t also have the best reputation, there are good ones out there, I promise! If you’re thinking of hiring an SEO agency, here’s a few things you should look out for before you do.
I was recently talking a group of business owners at a course we were running and the topic of organic and paid listings came up. One of the course attendees said to one of the others “there’s no such thing as SEO any more; it’s all about content”. Interesting statement. I agree in some part … Read more
Doing SEO on your website? Stop right there, put down the mouse and step away from your computer. Did you know that you’re doing potentially damage to your website’s standing with Google? No? Well read on to find out why and how to stay on the right side of the search giant.
You might have heard that posting often to social media networks will give your search engine rankings a boost. You may also have heard that Google ignores all links from social channels which would imply that your activity on social media has no effect on rankings. So which is true?
Link building vs. content marketing. Which activity will get you the best results when optimising your website for search engines?
The latest Google Penguin update hit the search results in October but how has this changed things for online business trying to conquer Google’s ever changing algorithm?
Link building has long been a staple of the SEOs diet but with Google getting wiser, what does the future hold for link building campaigns?