For small businesses today, local search is a critical avenue for gaining customers and driving foot traffic. Google Business Profiles (formerly known as Google My Business (GMB)) is an essential tool for making your business more discoverable on Google searches and Maps. Here’s how you can leverage your Google Business Profile to boost your local … Read more
If you serve more than one location, you may have been told you should create landing pages that are optimised for each location. But is this a good idea? Well, yes and no; it all depends…
If you serve local markets, it’s going to be hugely beneficial to you to have an up-to-date Google+ profile.
Google+ isn’t as big as Facebook yet, and the facility to search local Google+ pages from within a Google+ account may not be well known, however, your Google+ Local page will still be displayed in Google’s search results with a pointer on the map for people searching for services in a particular area.