The worst time to prepare for a crisis is in the middle of a crisis. Preparing in advance with a crisis management plan, using social media to your advantage will minimise the impact on your brand. Here’s how…
When you think of Social Media, I bet you think of socialising with friends and marketing opportunities for your business. However, social media can be a good tool to use when managing a business crisis. A crisis is classed as anything from a broken website to negative publicity. In this article, we will look at ways in which you can use social media to manage these crises.