How Do You Get Those Extra Links in Google Search Results?
They’re known as “sitelinks”. Those extra links you see under the top search result in Google. So how do you get them and why should you want to?
search results
Why being number one in Google means jack
I’ve done my fair share of ranking reports for clients over the years. It’s something I’ve never really liked doing and always felt it needs to be sent back to the client with a list of reasons why this is not a valid or useful metric for measuring the success of an online campaign.