content distribution

What they won't tell you about content marketing [infographic]

What they won't tell you about content marketing [infographic]

You've spent hours or sometimes even days developing your content and now it's ready for public consumption. You hit the publish button and…nothing happens. Marketers today go on about content marketing and the importance of creating quality content that has some value, but what they don't tell you is the second half of the equation – content amplification. 

Your Essential Guide To Using LinkedIn's New Publishing Platform

Your Essential Guide To Using LinkedIn's New Publishing Platform

Build your brand and credibility on LinkedIn by using their new publishing platform to distribute content. In this article we explore what you need to know from what to post to potential duplicate content issues.